The first fuel company to introduce innovative fuel products to the New Zealand market.
Putti worked with Gull New Zealand, the first fuel company to introduce innovative fuel products to the NZ market, delivering a modern platform to support Gull's growing national presence. Our work spanned strategy, UX/UI design, front-end development, server-side development, iOS development, Android development and QA testing.
Gull is committed to powering New Zealand's mission, a brand built by people, for the people. They were among the first fuel companies in this country with innovative products well ahead of their competition and helped pave the way forward towards greener driving habits.
The challenge
Gull New Zealand is devoted to giving back to motorists and finding ways to pass on savings. They do this by monitoring competitor prices and passing on the discounts they find. However, manual price checking can be time-consuming and inaccurate.
Recognising the need for a more efficient solution, Gull New Zealand partnered with Putti to develop a mobile app. This app enables them to collect and collate competitor pricing in real-time, empowering the head office to set daily pricing changes with greater accuracy and speed.
Our approach
After clarifying the manual process, we were able to create a plan addressing the same workflow through our APPRANET platform. This plan would cut down the effort and time through a form that aggregated the results or entries on the database, allowing the head office to review and make price changes. Customising the platform and rolling it out to Gull was done in a couple of weeks; hence, implementation immediately followed.
The outcome
Putti's mobile app solution, with its user-friendly interface, empowered Gull New Zealand to deliver exceptional value to its customers. The app's intuitive design allowed customers to swiftly and effortlessly compare prices with competitors.
In addition, the app also enabled them to automatically update their prices daily, ensuring that they were always the most competitively priced petrol station in the market.