Ep. 1

<h1>Ep 1: iFortune and Moa Creative — Where It All Began</h1><p>Every great company has an origin story — and Putti’s starts with a fortune-telling app. In episode 1 of our webtoon series, we take you back to the very beginning: a small team in New Zealand with a big idea, a smartphone, and the belief that mobile apps could change the way businesses connect with their customers.</p><p>What started as iFortune — a fun, personality-driven app concept — quickly revealed a much larger opportunity. The skills, the passion, and the client relationships that grew from that early project became the foundation for Moa Creative, the design and development house that would eventually evolve into Putti Apps as we know it today.</p><p>This episode captures the entrepreneurial spirit, the late nights, and the pivotal moments that turned a side project into a professional studio. It’s the story of how a single app idea planted the seed for a New Zealand technology company that has since gone on to build digital solutions for some of the country’s most recognised brands.</p><h3>The Lesson: Start Small, Think Big</h3><p>Building your first app teaches you more than any course ever could. The iFortune and Moa Creative chapter taught the Putti team the importance of listening to what users actually want, iterating quickly, and always keeping the end experience in mind. Those early lessons continue to shape how Putti approaches every project to this day.</p><h2>Frequently Asked Questions</h2><h3>What is the Putti webtoon series?</h3><p>The Putti webtoon series is an original comic strip that tells the real history of Putti Apps — a New Zealand mobile app and web development studio. Each episode covers a different chapter of the company’s journey, from its very first app to major client partnerships and company milestones.</p><h3>What was Moa Creative?</h3><p>Moa Creative was a New Zealand-based digital design and app development agency that later became part of the Putti family. It was founded from the early momentum of projects like iFortune and helped establish Putti’s expertise in user-centric mobile app design.</p><h3>When did Putti start building apps?</h3><p>Putti’s roots in app development go back to the era of the first iPhone — making the team one of the earliest mobile app development studios in New Zealand. This long track record is a key part of what makes Putti uniquely experienced in the NZ market.</p>